Lenovo India launches its 1st exclusive PC store for SMBs

Lenovo the No 2 PC maker in India is taking steady strides to accomplish its objective of ‘Getting closer to customers’ especially in the high potential SMB market. In sync with this, Lenovo India today inaugurated its first exclusive PC store for SMBs “THINK BUSINESS STORE” in Pune.With this store Lenovo focuses on a unique consultative selling approach where SMBs are endowed with with an entire range of products for their computing needs.

Lenovo has been aggressively steering in to the SMB space with an encouraging market share of 6.8% as per OND 2011 IDC results from 4.7 % in JAS 2011. The company currently holds around 30-35% of the overall PC market in Pune and witnesses a huge market to delve with close to 14,000 units seeking IT requirement.